Have you ever been shopping and thought to yourself - how in the WORLD did that garment make it to the sales floor? For larger women, the clothing was probably ugly, scratchy, in a dimly lit plus-size section of the store and way overpriced. When I see ugly clothes for fat women - it’s infuriating and honestly insulting. From the designs, to the merchandising, to the pricing and treatment in the store. Larger women have really been shafted in the fashion world.
Let me tell you how it got there.
With all of this systemic oppression and unconscious bias in operation, it’s no wonder plus-size clothing for fat women in horrendous. What do actual plus-size women say about clothes shopping?
Here's Ashley Thoughts:
When fashion designers go to design plus size pieces, they make the assumption that fat women take up too much space, and should want to make themselves smaller, so they use misguided and unsuccessful techniques to hide the fat and cover up the fat person. Designers rarely, if ever, take the time to get to know the person they are designing for past her basic demographics of age, income, and education level. They don't care what she likes or dislikes or where she plans on wearing her clothes, because they don't want to know. This creates a huge disconnect that leaves fat women at odds with the fashion industry and designers thinking that fat women don't want clothes because they aren't buying the ugly garments that were so kindly provided for them. Designers need to step up and spend the time getting to know their customer before designing for her before we can break the cycle of unhappiness that exists between the fashion industry and plus size women.
Please share with us pictures of the ugliest plus size clothing you’ve found and share this video because the only way to make our clothing better is to level-up!
The only solution I have found so far for the horrific offerings in plus sizes is to sew for myself. I have a few blouses, from MANY years ago, that just happened to fit my body type just right. As they wear out, I take them apart and make patterns of them to recreate in really pretty fabrics of my choosing. I gave up with retail. Such a large percentage of women are overweight, I can’t believe they are leaving such a market untapped.
What also frustrates the heck out of me is when I browse Pinterest, I see the cutest plus sized shirts, but when you click into it, it’s always by some dismally reviewed, foreign company just trying to take advantage using sub-par fabrics and workmanship. Why can’t the plus sized clothing houses like Roaman’s, Lane Bryant, et al, pick up on the designs?
There are some plus size catalogs out there who do offer halfway decent clothing, but I can’t afford $100 to $200 for each item in a summer wardrobe, nor do I know many women who can. So frustrating.
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July 21, 2020
I wear a size 18-20 and the plus size clothes are despicable!! Very ugly. Either too much pattern or too plain. The cost is insane! I realize it can cost more for material and the such but it would be nice to have a way to tame expense for a store somewhere. Plus size woman love downright cute clothes too. I go into lookung at smaller sizes and the clothes are ALWAYS GORGEOUS and you can get them inexpensive a lot of times. I wish I knew how to sew.