The Average American Woman Is Now a Size 16 The news has major implications for retailers and the public's view of "average."

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The Average American Woman Is Now a Size 16

The news has major implications for retailers and the public's view of "average."

We already know that there's a lot of room for improvement when it comes to the accuracy of women's clothing sizes. In fact, research shows that most of them are total nonsense and based off of "vanity sizing." What's more, it turns out that the information retailers have been using is completely outdated.



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